Sustainable Development Strategy of Milkfish (Chanos chanos) Aquaculture Using The SWOT and QSPM Approach : A Study in Fahiluka, Malaka Regency.

This study aims to develop milkfish (Chanos chanos) aquaculture in Fahiluka, Malaka and then set strategic priorities based on Quantitative Strategies Planning Matrix (QSPM) analysis. The data includes primary data from 50 milkfish farmers in Fahiluka and secondary data from documents from the Fahiluka village office. Based on the SWOT analysis, the strength (S) of ponds get a score of 0.60, they are privately owned ponds while the weakness (W) is that the pond area is in a disaster prone area, with a score of 0.54, market demand opportunity (O) is high with a score of 0.58. Meanwhile, the threat (T) is fishing theft with a score 0.45. Based on the QSPM analysis, total attractive score is 7.66, indicating an increase in pond management activities through the implementation of biosecurity

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